2014-03-20 / Business

C&L Ward give money to Goodwill with Facebook Likes


Kathy Rometty, director of community relations for Goodwill Industries of Mid-Michigan accepts a check from Michelle Shook, vice president of marketing, C&L Ward. 
Photo provided Kathy Rometty, director of community relations for Goodwill Industries of Mid-Michigan accepts a check from Michelle Shook, vice president of marketing, C&L Ward. Photo provided FLINT — C&L Ward raised $250 in its monthly “Likes for Dollars” campaign in the month of January and will donate money the funds to Goodwill Industries of Mid- Michigan.

Goodwill’s mission is to assist individuals with barriers to employment in making the transition to independence and self-sufficiency. Previously C&L Ward announced that they will sponsor a non-profit each month in the Likes campaign.

During the month, when Facebook users like their business page, for each like C&L Ward will give $1 to the sponsored non-profit organization. The more likes they get in a month’s time, the more money they will donate.

The non-profit of the month will be featured on the C&L Ward Facebook page, website and in other company advertising. In February, they sponsored Big Brothers Big Sister of Greater Flint and are sponsoring the American Red Cross of Genesee and Lapeer currently.

“We are pleased to present $250 to the Goodwill Industries of Mid- Michigan,” stated Patrick Ward, President of C&L Ward. “We recognize that giving back to the communities that have supported us is essential part of our business. We look forward to assisting other regional non-profit organizations in the months to come.”

The “Likes for Dollars” campaign will run indefinitely and will promote and benefit to organizations in Genesee County, the Great Lakes Bay region, Metro Detroit and Greater Lansing. C&L Ward is one of Michigan top providers of exterior home improvement replacement products and services.

Founded in 1972, C&L Ward is a family-owned and operated corporation. Details: Visit www.goclward.com. P.S.

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